Monday Marketing Minute #20 Rewards for Being a Great Customer

Monday Marketing Minute Love your buyers and collectors. Focus on your existing customers by giving them some rewards for buying your art. Thanksgiving and the end of the year are great times to reward the.

Studies show that it costs 5 to 7 times more to find new customers than to maintain existing ones. So offer them:

  1. Discounts
  2. Special promotions
  3. Something you will only do for them
  4. Incentives – a discount on your latest print for every referral
  5. Coupons

Today it is easier than ever to drive buyers and collectors to your online sales venues with social media marketing. It’s your front door and what customers most often see. And it is mostly free, except for your time. You would be crazy not to take advantage of this venue for marketing today and put your best foot forward!

Remember, your website is a required destination for anyone to find you by searching through Google, Yahoo, Bing as well as those who hear about you by word of mouth. When you want to find out about something or someone today, don’t you use the Internet to search?

Action Steps:

1. Take a look at your marketing strategy as the year draws to a close.
2. Rethink social media.
3. Decide to Build a Blog or Build Your Existing Blog

Need Help?

Blog for Arts Sake A 3-session teleseminar and e-book.

Take a look at Here Today, Blog Tomorrow…The Original Build a Blog Workshop $398

You will have a your own custom blog website in 4-hours. The program walks you through the process of setting up a blog on any platform, customizing it with widgets and plug-ins, uploading photos, writing posts, etc. A 3-hour training program to get you started on the right foot.

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Monday Marketing Minute #20

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